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Illustrative example: a funeral home and cemetery sold to a regional family group

By , Business Advisor, HedgeStone Business Advisors · Last reviewed · 7 min read

Illustrative composite. This scenario is a hypothetical built from typical industry figures to show the math. It is not a real client, firm, town, or transaction, and its outcome is not a prediction for any specific funeral home.

In this illustrative composite, a 265-call funeral home and its 28-acre cemetery sold to a regional family group for $2,990,000: $1.7 million for the funeral business, $600,000 for the cemetery, and $690,000 for the building. The perpetual care fund stayed with the cemetery, outside the price. After costs and estimated taxes, the family netted about $1.73 million.

Key takeaways

  • Value the funeral home and the cemetery separately; the cemetery's earnings depend on a finite inventory of spaces and on fund income that cannot be spent from principal.
  • Perpetual care income of $47,090 covered about a third of the $145,000 annual care cost, so sales had to carry the rest.
  • A deposit audit found $46,000 of missed perpetual care deposits, which the seller cured before closing with an assumed $5,000 of lost earnings.
  • Developed, unsold cemetery spaces were allocated as property held for sale to customers, which can turn part of the gain into ordinary income.

Everything on this page is an illustrative composite, not a real client deal. We combined patterns from many family combination operations, invented the figures, and rounded them so the arithmetic can be checked. No town, family, or buyer here is real.

The business is a funeral home with an adjoining 28-acre cemetery in a small town in the Mid-Atlantic region. The founder’s grandson, 64, owns both through one company. His daughter manages the cemetery and wants to keep doing so. The buyer that emerged was a regional family group with seven funeral homes and no cemeteries of its own.

What did the combination look like before the sale?

Two businesses sharing one owner, one staff, and one set of equipment. The funeral home served 265 families a year; the cemetery handled 74 interments and sold 96 spaces.

Funeral home, latest year (service and merchandise, no cash advances)
DispositionCallsRevenue per callRevenue
Traditional burial (52%)138$10,200$1,407,600
Cremation with services (22%)58$5,950$345,100
Direct cremation (26%)69$2,500$172,500
Total265$7,265 average$1,925,200

After documented add-backs and a market salary for a manager to replace the retiring owner, the funeral home’s adjusted EBITDA was $331,000, a 17.2% margin. The high burial share is no accident: an owned cemetery next door keeps burial families close.

Cemetery, latest year
LineMathAmount
Interment rights sold96 spaces × $2,400$230,400
Less required perpetual care deposit (assumed 12%)$230,400 × 12%−$27,648
Interment rights recognized$202,752
Openings and closings74 × $1,350$99,900
Markers, foundations, vaults$128,000
Perpetual care fund income$1,385,000 × 3.4%$47,090
Cemetery revenue$477,742
Grounds labor, equipment, merchandise cost, admin−$272,000
Cemetery EBITDA$205,742

Why is perpetual care money not the cemetery’s profit?

Because deposits into the fund are restricted and only the fund’s income, not its principal, normally supports maintenance. The fund is a liability-matching reserve, not a bank account for the owner.

SCI’s FY2025 Form 10-K describes the same structure at scale: the required portion of interment-right proceeds placed in perpetual care trusts is not recognized as revenue, and the principal generally cannot be withdrawn. That is why the 12% deposit was subtracted above before anything counted as sales.

Deposit rates vary by state. Ohio, for example, requires a cemetery to place not less than 10% of the gross sales proceeds from burial lots and similar rights into its endowment care trust, under Ohio Revised Code 1721.21. The 12% used here is an assumption for the illustration.

The care gap is what the buyer studied most:

  • Annual care cost (grounds labor $118,000 + equipment and fuel $27,000): $145,000
  • Fund income: $47,090, about a third of that cost
  • Gap carried by operations: $145,000 − $47,090 = $97,910 a year
  • Selling horizon: about 2,900 developed spaces ÷ 96 a year = roughly 30 years, plus 17 undeveloped acres

Our definition of a perpetual care fund covers how these funds are built and audited.

How did each half of the business get its own value?

The funeral home was priced on adjusted EBITDA, the cemetery on EBITDA after a reserve for roads, walls, and future development, and the building by appraisal. All multiples below are assumptions for this example, not market data.

The cemetery’s reserve was set at $30,000 a year, bringing its earnings to $205,742 − $30,000 = $175,742.

Component values (assumed multiples, illustration only)
ComponentEarningsAssumed rangeValue rangeAgreed
Funeral home business$331,0004.5x–5.5x$1,489,500–$1,820,500$1,700,000
Cemetery$175,7423.0x–4.0x$527,226–$702,968$600,000
Funeral home building and landAppraisaln/an/a$690,000
Total price$2,990,000
Perpetual care fundStays with the cemeteryNot in price

The cemetery’s lower range reflects a finite inventory and a care duty that lasts forever. Our side-by-side on a funeral home with a cemetery vs. a standalone firm explains how buyers think about the combination premium. The building was valued separately, the approach covered in our guide to valuing funeral home real estate.

What did diligence find in the perpetual care fund?

Missed deposits. The buyer’s accountant traced every interment-right sale for five years to a trust deposit and found $46,000 that never arrived, from installment sales in three earlier years.

The seller cured it before closing: $46,000 of principal plus an assumed $5,000 of lost earnings, $51,000 in total. Curing early mattered because the fund itself had to change hands with regulatory involvement. In Kansas, for instance, K.S.A. 17-1311 requires the cemetery to obtain prior written approval from the Secretary of State before its trust instrument is terminated, transferred, or amended. In Florida, Fla. Stat. 497.264 makes a cemetery license non-transferable and requires an acquirer to apply for and obtain approval before buying control. Those two statutes are examples, not this firm’s state; the point is that some form of approval was likely, so the purchase agreement made it a closing condition. Rules differ widely by state, so confirm your own with the regulator and counsel early.

Why did a regional family group fit this sale?

It could run a cemetery it did not have, keep the family’s daughter in her role, and absorb back-office work across seven other firms. A public consolidator had shown interest in the funeral home alone. That offer would have left the family holding a cemetery with a $97,910 care gap and no funeral home feeding it burials, a much harder asset to sell later. Keeping the two together protected the cemetery’s value as well as the family’s role in it.

The family ranked its priorities before any offer arrived, then scored each buyer’s promises with the Legacy Terms Ledger. Three terms were written into the asset purchase agreement:

  1. Name on the funeral home and cemetery gates for at least ten years, binding on any later buyer.
  2. Cemetery manager role for the owner’s daughter, at current pay, for at least three years.
  3. Family section care: the group agreed in writing to maintain the founders’ section to the existing standard.

How groups like this one underwrite and finance a purchase is covered on our page about the regional family group as a buyer.

How was the deal structured, and what did the family net?

The group paid $2,690,000 at closing and gave the seller a $300,000 note over five years at an assumed 7% interest, about $5,940 a month. After debt, costs, the trust cure, and estimated taxes, the family keeps about $1,730,400.

Allocation follows the Form 8594 instructions, which place “property held by the taxpayer primarily for sale to customers” in Class IV. That is how the developed, unsold spaces were treated, so their gain is ordinary income. The undeveloped acreage was treated here as a capital asset, a call the seller’s CPA should make. Tax rates are assumptions: 35% ordinary, 20% capital gain, 25% unrecaptured section 1250 gain, and 5% state.

Price allocation and estimated federal tax (assumed rates)
AssetPriceBasisGainFederal tax
Funeral home equipment and vehicles (ordinary)$180,000$52,000$128,000$44,800
Funeral merchandise inventory$38,000$38,000$0$0
Building and land: prior depreciation (25%)$690,000$330,000$210,000$52,500
Building and land: remaining gain (20%)(same)(same)$150,000$30,000
Developed unsold spaces, Class IV (ordinary)$260,000$95,000$165,000$57,750
Cemetery equipment (ordinary)$60,000$15,000$45,000$15,750
Undeveloped cemetery land (capital)$120,000$40,000$80,000$16,000
Goodwill, both businesses (capital)$1,642,000$0$1,642,000$328,400
Total$2,990,000$2,420,000$545,200
From price to net proceeds
LineAmount
Total price, including $300,000 seller note$2,990,000
Building mortgage and equipment loan payoffs−$305,000
Advisor fee (assumed 6%)−$179,400
Legal, accounting, regulatory filings (assumed)−$58,000
Perpetual care cure−$51,000
Federal tax−$545,200
State tax, 5% × $2,420,000−$121,000
Net proceeds$1,730,400
of which received over five years (note principal)$300,000

We taxed the whole gain in the year of sale to keep the math conservative. Under IRS Publication 537, installment reporting may defer tax on part of the note’s share of gain, though recapture is still taxed in the year of sale. Our guide to taxes on selling a funeral home goes further.

What is the lesson of this combination sale?

Price the cemetery on what it will cost to care for forever, not on this year’s sales, and clean up the fund before a buyer audits it. The $51,000 cure was cheaper than the price discount an unreconciled fund would have drawn.

More of these mechanics are in our guide to selling a funeral home with a cemetery, and the full valuation method is on our valuation hub.

Frequently asked questions

Does the seller get the money in the perpetual care fund?

No. The fund belongs to the cemetery's care obligation, not to the owner, and in many states its principal cannot be withdrawn. It moves with the cemetery to the buyer, who takes on the duty to maintain the grounds. A well-funded trust can support a better price, but it is not paid out to the seller.

Why do buyers apply a lower multiple to cemetery earnings?

Because each year's earnings come partly from selling spaces the cemetery will never replace, and care costs continue after the last space is sold. A buyer has to fund future development and long-run maintenance from those same earnings. That makes a dollar of cemetery cash flow less durable than a dollar of funeral service earnings.

Is state approval needed to buy a cemetery?

Often, yes, and the details vary by state. Some states require the acquirer to apply and obtain approval before a change of control, and some require the regulator to approve any transfer or amendment of the care trust. Build that approval into the purchase agreement as a closing condition and allow time for it.

Can the funeral home and cemetery be sold to different buyers?

They can, and sometimes that produces more total value, but the combination usually loses shared staff, equipment, and referral benefits when split. Some buyers will not take a cemetery at all. Test both paths: one buyer for the whole operation, and separate buyers for each part, before deciding.

Sources cited

  1. Service Corporation International FY2025 Form 10-K — U.S. Securities and Exchange Commission (EDGAR)
  2. Ohio Revised Code 1721.21, Endowment care trust — Ohio Legislative Service Commission
  3. Fla. Stat. 497.264, License not assignable or transferable — The Florida Senate
  4. K.S.A. 17-1311, Permanent maintenance fund — Kansas Office of Revisor of Statutes
  5. Instructions for Form 8594 — Internal Revenue Service
  6. Publication 537, Installment Sales — Internal Revenue Service
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